Collaging: Getting Answers To The Questions You Don't Know To Ask
When conducting user research, we all know that asking the right questions is just as important as how you ask them, but how do you know exactly what questions to ask? What if the discussion topic is very personal? How do you get a complete stranger to open up? There is a better way to conduct an in-depth interview, and it doesn't involve a clipboard. Just imagine what you could discover if the participant's answers weren't limited to a predetermined set of questions. This is where collaging can help...Read More
Unmoderated, Remote Usability Testing: Good or Evil?
Recently, there has been a surge in the number of tools that are available for conducting unmoderated, remote usability testing and this surge is changing the usability industry. Whether we want to or not, it forces us to take a closer look at the benefits and drawbacks of unmoderated testing and decide whether we should incorporate it into our usability toolbox...Read More
Unsolicited RFPs: Just Say, No!
Imagine that you're sitting at your desk, and you receive an email message from someone you don't know who is sending you a Request for Proposal (RFP). You don't even have any contacts at their company. What do you do? Like so many other independent UX consultants, when I first started consulting, I would jump at the opportunity to bid on work for new prospective clients...Read More
PDF Prototypes: Mistakenly Disregarded and Underutilized
Creating a clickable PDF to prototype a new design is not a new concept, but it is a valuable tool that is often overlooked and underutilized. While working over the years with other designers, information architects and usability professionals, I've noticed that many of my colleagues believe the same fallacies about the limitations of PDFs. Contrary to popular belief, you can do more than just create links and interactive forms with PDFs...Read More
Why Usability is Key to Success Online
On the Internet it's survival of the easiest. Now more than ever, a web site's success is dependent upon how usable it is. The main reason why usability is vital online is because usability has a direct impact on the potential revenue your web site can produce...Read More
Is Your Homepage Doing What It Should?
The homepage is the most important page on a web site, yet it's content is often neglected or even worse, non-existent. There are a few reasons why the homepage is vital to the overall success of a website...Read More